New Technology Launches February 7th

(For those of you that were not able to attend at our annual Kick-Off Meeting earlier this week, here’s a copy of the information presented about our technology enhancements). 

Two years ago at the Prudential Convention I made a promise to you to begin blogging about the changes we make in regards to marketing and technology and why.  I wanted to make sure you guys knew were involved and updated.

This year I’m making a new resolution – to become a better listener.  I want to hear from you.  I want to know your needs and your wishlist in regards to your business.  Throughout 2012 the marketing department will be hosting Roundtables where you are invited to be involved and share your opinions.

My second resolution is to search for ways to streamline our systems.  As you know, you have dozens of sites you need to visit, learn, and manage to control your business.  I’d like to find ways to make this simpler for you.

As a first step in this direction, we are switching data and website providers to Real Estate Web Solutions. It’s a local company where we have a bit more input over the direction our system takes.  We’ve been with Reliance Network for almost eight years and while I have liked many aspects of their system I often felt we were at their mercy when it came to changes.  The changes they dictated were not always the changes we needed.   It felt like a product instead of a partnership.

On February 7, 2012 we will begin running both the current system and our new system side by side and transferring your contacts and the data associated with it over.  Below is our launch calendar:

• February 7, 2012: New Site Preview
  Your new site will be available for you to preview and access but will not yet be live.  This will give you time to adjust your site options and upload content.  You should be able to simply copy and paste custom pages and SEO from one site to the other since they will be running side by side.
• February 13, 2012: New Sites Go Live
  New sites go ‘live’ to your customers.  We’ll confirm lead logic is working correctly.  Old sites remain available in the background.
• February 14, 2012:  Contacts Added
  We will do a data dump of all your contacts and their information to your new site.
• February 20, 2012: Old sites taken down

On launch, we’re going to be delivering you all the same features your current sites have as well as quite a few exciting enhancements.

Core Features 

• Property Search of all MLS Listings
  Listing data still downloads to your website from MARIS – this includes all listing details, all photos and open houses.
• Multiple Search Options
  Search by map, address, zip code, city, mls# or subdivision.
• Ability to Edit Listing Options
  Ability to edit listings and add documents, floorplans, etc.
• Featured Property Control
  You can adjust your featured properties to whatever listings you want to showcase.
• Site Customization Options
  You can still change site options such as template, color and header as well as add unlimited custom pages and unlimited images.
• eCard and Campaign System
  We’re bringing over our entire eCard system and we’ll create a local campaign you can turn on for your clients.
• Seller’s Reports
  Daily or weekly reports showing the activity on our website system.
• Local and Updated Website Content
  Website content including local content such as wineries, attractions, and events will transfer.
• Community Info
  School data and demographic data will still appear on each listing.
• QR Codes
  QR Codes will still be available for every listing.
• Leads to Mobile Phone
  Leads will still go to your mobile phone for instant acceptance.

What’s New? 

• Geolocation Mobile Search
  Your clients can now browse homes and opens nearby them.
• Agent Branding on Mobile Search
  Your mobile search will now be branded with your name, photo and information.
• Time Stamp on Contact Notes
  Now there’s an automated user stamp and time stamp on every contact note or system change for better client tracking.
• Header Slideshow Option
  Set up a custom Flash slideshow on your site.
• Auto-Updated Marketing Message
  Promoting company marketing such as a Magic House events or Letters from Santa?  Now you don’t have to manually add the graphic to your website and link it out – we’ll be able to do it for you!
• Flyer On Demand
  Print flyers with just one click and skip the manual process of Publisher.
• Social Media Options
  Link your social media sites to your website AND share to Facebook and Twitter with ease.
• Campaigns by Source
  Now send email campaigns based on client’s source (Zillow, Trulia, etc.) and personalize their online experience.
• QR Codes for any Page
  Create QR Codes for any page, not just your listing detail pages! Link to your home page or any custom page.
• Marketing Tracking & Google Analytics
  Track your marketing efforts.  See details on what visitors are coming from QR codes, Facebook, search engines, etc.
• Unsubscribe by Email Type
  Before any unsubscribe by a client removed them from the system.  Now client’s can choose to unsubscribe from marketing campaigns, unsubscribe from new listing updates or unsubscribe from seller reports.
• Improved Auto-Prospecting
  When you set up Property Watch (a saved search of new listings) for your clients the system will email the listings matching the criteria to the client immediately and then email updates as needed.
• Redesigned Search, Listing Results & Listing Detail Page
  We’ve redesigned to bring you a cleaner, simpler search and listing result & details pages with more calls to action.
• Walkscore
  Each listing detail page now shows the property’s Walkscore with a list of nearby restaurants, grocery stores, attractions and more.
• Trip Map
  Clients can now easily map a tour of homes they would like to see.

In the first quarter we’ll be adding the following features:

• Listing Banners
• Gatekeeper Option
• Sellers Edge Enhancement
• Additional Flyer Options
• Craigslist Design with Calls to Action
• CC a Lender Option
• Do Not Call List Integration
• Email Trip Map Feature

In 2012 we’re going to be addressing forms management, contact management and even mobile and iPad applications to manage your business.  I’ll let you know about upcoming roundtables as we get further in the process – hope to see you there!

On the second day of Christmas

“On the second day of Christmas my true love gave to me . . ”  Ok, you definitely don’t want to hear me sing but I needed a (somewhat) clever way to present to you the second enhancement in our 2012 roll-out.

I hope you have all seen a glimpse of our new Mobile Search that debuts in late January.  I was recently asked to define what makes this enhancement so significant. In one word: geolocation.

If you’re shopping for a home from your mobile phone it usually means you’re . . . . well, mobile.  Geolocation doesn’t just allow buyers to search homes through a mobile friendly site, it allows them to search homes around them at the moment.  Instant access to opens in the area, homes for sale in the neighborhood, even directions. . .  simplifying the home search and most important branding it all to you.  Your photo, your name, your contact information, your leads.

And yes, it works on iPhones. It works on the Android platform.  It works on any smart phone.

The below gallery shows samples of materials to support your new mobile search.

Which brings me around to our next enhancement.

A few months ago I asked the manager’s to send a representative or two from their offices to a roundtable discussion of the search on our website system.   The overwhelming feedback boiled down to one request:

Simplify the search.  Make it clean. Make it easy.

So that’s exactly what we’re doing.

Debuting in late January 2012 we’ll be rolling out a new search, listing results page and listing detail page as shown below.  Click on any of the images to enlarge them to full size.

Search highlights include:

• Ability to search by  county, city, zip, address, school, subdivision and mls#
• (New!) Auto-fill fields to make searching easy
• (New!) Search by price or monthly payment
• (New!) Easy point-and-click features to narrow your search by amenities
• (New!) Search by ‘newly listed within’ to view the newest homes
• View as list or on a map

Search results page includes:

• (New!) Ability to refine the search directly on the results page
• Ability to save favorites and searches
• (New!) Ability to share listings to Facebook and Twitter
• Call to actions include ‘Set Appointment’ and ‘More Info’ forms.
• (New!) Trip Map

Listing detail page includes:

• (New!)  Two embedded contact forms. Studies show these open forms can increase the number of leads by almost 500%.
• Calculator with charted mortgage breakdown
• (New!) Walkscore community information
• School information (not shown)
• Directional map, birds-eye view map and street view map
• QR code link
• Price change and sold information
• Printable flyers

Two of my favorite new features are the Walk Score and Trip Map which you can see enlarged shots of below.

Walk Score gives each property a score between 0 – 100.  0 represents you need a car to get everywhere and 100 represents you can walk to everything you need.  It’s a great way to discover your community.

The Trip Map is a wonderful buyer’s tool.  The client can select properties they would like to view (up to 7) and enter their starting and ending location.  The system generates the best route to see all the homes!  Just print (or email) and they are off!

Expect more surprises by the end of the year.  We’re working hard to bring you a wonderful line-up of features and tools for 2012.

Sarah Grobe, Director of Marketing & eBusiness
Prudential Select Properties
sarah@discoverstl.com | DiscoverStL.com

Who’s behind the curtain

Stuck for an idea the other night I asked my 8-year old daughter what I should blog about.  (By the way, I find most of life’s questions can be answered by asking my 8-year old). 

“Just blog about what you do, “she responded.

Which was just the reminder I needed.  The reason I started this blog in the first place was to pass along to you what we are doing and why we are doing it. And then I wondered if you knew who ‘we‘ were? I thought I might want to write at least one post about who we are in the marketing department.  The team is made up of myself, Jana Rice and newcomer, Nancy Logan. 

Nancy joined us just a few months ago. She’s learning the ropes right now which for her includes putting together the St. Louis Post Open House ads and Your Next Home ads, updating the Resource Center, adding agents to our systems and assisting in general Help Desk and marketing duties. She is responsible for nasty things like deadlines and numbers in excel sheets. . . and she does an exquisite job of keeping things timely and orderly.

Jana really needs no introduction.  She’s definitely a familiar name and face to you.  If you don’t know her from your office meetings or company training sessions than you probably know her as the person who always answers the phone with a smile on her face. Jana joined us back in 2004, in the same month we introduced our current website system.  She’s evolved with the system from aid, to trainer, to the authority on what the system can do and how to do it.  I even go to Jana with questions. She’s been involved every step of the way on creating eBusiness policies and web-marketing strategies. 

And I’m Sarah. I introduced myself last year, promised you blog updates and disappeared for another year into obscurity.  Anyway, I joined Prudential Select Properties in 2003 just 11 months after they opened their doors. I had worked at a St. Louis RE/MAX office while working towards my Graduate Degree in Digital Media at Lindenwood.  After graduation it seemed an easy step to combine the marketing principles I’d been learning in class to the field of real estate I was already in.  So here I am, 8.5 years later. And goodness we’ve come a long way. Back in 2003 I stepped into a department that didn’t exist and needed to be built from the ground up.   There was no Resource Center, no website system, no marketing materials or tools.  And while I’m thrilled with the progress we’ve made in putting together the tools and technology you use today I still feel like there’s so much I still want to do for you. The rest of the year these projects are near and dear to my heart: 

• Evaluating and updating the tools and marketing materials we offer you
• Seeking out the best ways to distribute your listings online and push more leads to you
• Positioning Prudential Select Properties as the local choice for St. Louis real estate

As always your ideas are welcome; email me anytime at Sarah@DiscoverStL.com.

Talk to you soon,  

Sarah

P.S. Jana’s been working on a list of events in and around St. Louis this summer.  An eCard is in the system that links to this list and is available to send to your clients.  She’ll be sending out step-by-step instructions today in her Tuesday Tech Tip. I’ll be sending out a complete marketing update next week with new materials! 

 

 

 

 

Marketing Department Update (4/18/11)

Happy Monday all! As you may know, the Marketing Department was pretty swamped earlier this April as we prepared for our annual Awards Gala. (For more about the event click here). However, last week we started playing catch-up and are now rolling out a few new additions to you:

QR Code Labels
If you’ve been wanting to go sticker-crazy with QR codes you can now download these customizable labels from the Resource Center.  Stick them on the back of business cards, on flyers or pretty much anywhere. 

See the full gallery on Posterous

 

QR Code Signs
These 8×5 x 11 QR Code signs are now available on the Resource Center.  Download, customize and place them on Flyer Boxes at your listing.  

See the full gallery on Posterous

QR Code PREA eCards
You can now generate a QR code for each PREA eCard you create.  These can be placed on any printed materials and will take the user directly to the eCard on their mobile device.  While I haven’t yet determined the full scope and intent of this addition, a few top-of-mind thoughts include directing visitors to a J.D. Powers video eCard or the PREA newsletter eCard.  

QR Code Just Listed Cards
Out within the next week or two, the Just Listed cards through Xpressdocs will have the option to include a QR Code that can direct to the listing detail page.  I’ll shoot out a sample to you when available. 

Six Flags Client Discount
Back by popular demand is the Prudential Select Properties Six Flags discount for your clients which gives $45 off a season pass and $31 off a one-day pass. This eCard is now available in your website’s letter library.

 

 

Open House Survey
This open house survey is now available in a customizable Publisher format on the Resource Center. 

What makes a ‘not to be missed’ experience?

We returned from the Prudential Convention 2011 in San Diego the week before last.  God, never take a 6:35 a.m.. flight back from a trip. Especially if it’s the morning after Fat Tuesday.  After three days of non-stop classes, presentations, sight-seeing and team-building activities (read that as bar hopping ) I was ready to collapse. George, of course, managed to spend the afternoon in the office.

Have you been to a Prudential Convention?  This was my second.  Last year, my first, was in Austin.  (Music, Mexican food, craft beer, and hole-in-the-wall bars; I was in heaven). But if you haven’t been, the Convention is simply something you need to experience.

As you would expect it offers you classes, introduces you to new tools, updates you on trends and presents networking opportunities.  The presentations are usually over the top.  Fireworks, smoke machines, light shows and big name speakers.  This year found us partying at PetCo Park one evening (by the way stilettos and in-fields do not work) and entertained by Jay Leno another.  Although my favorite presentation had to be Sean and Leigh Anne Tuohy, subjects of the motion picture The Blind Side.  They combined the perfect mix of comedy and purpose. 

However, it’s the intangibles that really make the experience.

For example, I think the convention is one of the best ways to renew your energy for the business. You get to look at what you are doing (and what you are not) with fresh eyes; it’s motivating.   I don’t think you can walk away without at least one new idea. Here’s a handful: 

·   Use your email signature to connect, especially in regards to social media. Seek out companies like WiseStamp, or connect to online profiles such as About.me, Dooid, Google Profiles or Follr. 

·   Dive into social networking.  Prudential is even on board with a new online social networking site (https://www.nextwork.prudential.com). It rolled out on the 18th of March.  I’ll let you know more as I experiment with it. 
 

·   The person you just walked past is the one who can change your life.  So every once in a while stop and turn around.  

·   Ever just wished you could avoid talking to someone by leaving a message?  Try Slydial, a free online service  for going straight to voicemail.  Or if you’re like me and hate listening to voice mails, use a free voicemail to email converter from Google Voice, Phone Tag, YouMail or Jott.

·   Review your website and make a game plan.  Try Amy Chorow’s “5 Critical Elements of Your Website” for the best practices for 2011 below.

 

5_Critical_Elements_of_your_Website(2).pdf
Download this file

 

 

I have to admit though, my favorite part of the convention is the opportunity to connect with your collegues. Oh the stories I could tell!  But don’t worry my convention buddies, my lips are sealed on most accounts and I’m only sharing these few pictures.  And Seeger, I’ve even resisted the urge to include the one of you on stage at the dueling piano bar. 

  

See the full gallery on Posterous

I want to thank George Bruns, Maryann Vitale, Deb Colburn, Angie Ignatowski, Jana Rice, Jim Von der Haar, Sarah Seeger, Ann Cordeal, Jim Dillas, Betty Urban, Pat Sobelman, and Laura Wilburn for such a wonderful time.  Hope to see you next year in Orlando. 

 

Sarah Grobe, Director of Marketing
Prudential Select Properties, Your local choice for real estate

DiscoverStL.com | Facebook.com/DiscoverStL

 

 

 

 

That small black and white box

When we recently offered a ‘Select Circle’ class on QR Codes, the level of interest forced us to create two sessions.  I think the newest marketing craze has fully hit St. Louis real estate.

QR codes – that small black and white box –  allows a user with a smart phone equipped with a QR application to view a webpage when the user holds the phone over the QR code.

I know a few of you have been experimenting with code providers, namely Scanlife.  The PSP Help Desk (webfix@psphomes.com) been attempting to help you navigate through the difficulties you’ve encountered, but it’s been hard to trouble-shoot on platforms that we don’t control.  

However, this week our website system will launch an application that automatically generates a QR code for every listing. The application allows you to print the listing’s QR code (small, medium, or large versions) for wherever you want to use it.

Additionally the Print or Email Flyers section of the listing manager provides a flyer with the QR code built onto it.

 

Below provides an example of how the listing appears after scanning the QR code with a smart phone.

 

I’m hoping this enhancement not only helps you in your marketing efforts but allows us to support you better since it it though our website provider, Reliance Network.  This is one of several enhancements that make their debut this week.  If you’re into that type of thing there is a full technical brief here:

SiteUpdate.pdf
Download this file

 

But if you want the 5 second version:

• QR Code Generator (discussed above)
• Mailing Labels, now generate mailing labels from your website contact list
• eCard Stationary

• Listing Management Enhancements.  For example you can now use a niffty report to find out which of your listings do not have a seller’s report set-up. 
• Frame for Custom Websites. If you don’t have a custom website, hosted outside of us, then this doesn’t apply to you.  If you do, now you can frame the full Reliance search to integrate their mapping capabilities and contact management tools. 

 

This release should be out today.  If you experience bugs or issues please email the Help Desk (webfix@psphomes.com).   

 

 

Sarah Grobe, Director of Marketing
Prudential Select Properties, Your local choice for real estate
DiscoverStL.com | Facebook.com/DiscoverStL

 

 

 

It’s only been a year. . . .

I’m pretty much expecting a call from Rick Colburn the second I publish this blog. He’s been teasing me that he’s tried pushing ‘refresh’ on my blog page in anticipation of my second entry. . . for a year now.

 

Last year, about this time, I spoke to you about a new marketing plan based off the familiar “You know you’re from St. Louis when. . . “ phrase.  In 2010, we rebranded our website DiscoverStL.com and placed ads in the St. Louis Post Dispatch, Your Next Home Magazine, and Feast Magazine discussing what makes St. Louis unique.  If you missed this one in Feast, it was one of my favorites. 

 

(For a full view, click here) 

 

Our campaign focus has been how well we know and love our city.  To truly capture this we created a ‘You Know You’re From” Facebook Fan Page and gave away Cardinals tickets and Ted Drewes concretes to consumers who shared their favorite ‘you know you’re from StL ‘moments with us.   And today, we have over 2,280 Facebook fans.  Visit us here and if you haven’t already, please share it with your friends.

 

In 2011, we’d like to continue branding ourselves as the local choice for St. Louis real estate. In the next few months we’re going to be delivering to you an eCard campaign, updated PowerPoint Listing Presentation, a PSP Marketing Plan brochure and new website enhancements, including QR Code marketing integration.  So stay tuned.

 

Just for fun here’s a brief look at the fans of other real estate companies and St. Louis institutions.

 

134 RE/MAX Properties West

287 Prudential Alliance

516 Crown Candy Kitchen

637 Coldwell Banker Gundaker

1,152 Boat House Forest Park

1,608 St. Louis Homes & Lifestyle Magazine

2,280 Prudential Select Properties ‘You Know You’re From St. Louis When. . . “

3,240 Blueberry Hill

4,554 St. Louis Magazine

5,074 Soulard Farmers Market

8,464 Riverfront Times

9, 083 St. Louis Post / StLtoday.com

 

Sarah Grobe, Director of Marketing
Prudential Select Properties, Your local choice for real estate
DiscoverStL.com | Facebook.com/DiscoverStL

 

Prudential Select Properties & Prudential Patterson Realtors Join Forces

St. Louis, MO – December 12, 2010 – Prudential Select Properties and Prudential Patterson Realtors announced today an agreement to create a St. Louis real estate leader. The combined company will be the #1 locally owned real estate company in St. Louis and operate as the largest Prudential affiliate in Missouri and one of the top Prudential affiliates in the nation. The new Prudential Select Properties will offer residential and commercial real estate services to the greater St. Louis area.  

The agreement is expected to expand the market coverage and stimulate continued growth of Prudential Select Properties. The new company will have operations in St. Louis, St. Louis County, Jefferson County, St. Charles County and Lincoln County with over 650 sales associates. The company is headquartered in Des Peres.

George Bruns, president and chief executive officer of Prudential Select Properties, will be president and CEO of the new Prudential Select Properties. Maryann Vitale, Deb Colburn, Angie Ignatowski, and Sharon Huber are owners of Prudential Select Properties.

“We are very excited about the combination of Prudential Patterson Realtors and Prudential Select Properties,” said Bruns. “Because we are locally owned and operated, we focus all of our attention on delivering the most professional real estate service to St. Louis area homeowners. St. Louis is our home and our sole priority. ”

What exactly is a ‘manly’ city?

Over the past few years I’ve watched St. Louis rank in a number of national lists as one of the ‘best’ or ‘top’ cities in some category or another.  Our hometown has achieved a lengthy number of accomplishments including being noted in 2010 as having two of the best places to live (O’Fallon and St. Peters) and having one of the nation’s best housing markets.  

However, a new survey by Mars Snackfood rates St. Louis as perhaps one of my favorite things to date.  This year, St. Louis has been named the 6th manliest city in the United States.

I know what you’re wondering. What is it exactly that makes us so manly?

The study looked at the “. . . number of professional sports teams, popularity of power tools and frequency of monster truck rallies. Cities also lose ranking points for emasculating characteristics like the abundance of home furnishing stores, high minivan sales and subscription rates to beauty magazines.”    

So, take pride, men of St. Louis! Today, not only are we considered as having one of the ‘great streets in America’ with the Delmar Loop, the 4th top music venue with the Pageant, and the 3^rd best zoo in the country. . . we can now proudly add to our list that we are #1 in the most sports bars per capita.    

By all means let’s grab a brew and some chicken wings to celebrate while watching the Carindals wipe the floor with the Cubs. . . .. . . who ranked significantly below us in the survey I might add. 

Sarah Grobe, Director of Marketing
Prudential Select Properties, Your local choice for real estate
DiscoverStL.com | Facebook.com/DiscoverStL

 

Just take a look at St. Louis’ accomplishments. . . . 

 

2010

Forbes Magazine ranked St. Louis #8 on the list of the nation’s Best Housing Markets.

Forbes Magazine ranked St. Louis #22 on the list of  Best Places for Business and Careers.

Money Magazine ranked O’Fallon and St. Peters as two of the Best Places to Live. 

Bicycling Magazine ranked St. Louis #38 of Top Places to Ride in the United States.

The National Trust for Historic Preservation ranked St. Louis as one in a Dozen Distinctive Destinations.

Convio ranked St. Louis #8 in the nation’s Most Generous Large Cities.

 

2009

The League of American Bicyclists ranked St. Louis the 15th Bicycle Friendly Community in the United States.

Relocate America named O’Fallon one of the Top 100 Places to Live.

Forbes Magazine ranked St. Louis the 16th Best City for Singles

Art Fair Source Book named the St. Louis Art Fair in Clayton the #4 Top 25 Fine Art Events.

The Los Angeles Times named St. Louis as one of the Most Underrated Destination of the World.

Central Connecticut State University named St. Louis as #2 in America’s Most Literate Cities.

The Corporation for National & Community Service ranked St. Louis as #13 in Highest Volunteer Rate in the nation. 

Parenting Magazine named St. Louis one of the 100 Best Places to Raise Kids.

 

2008

Forbes Magazine named St. Louis the 15th  Best Cities for Young Professionals

The National Association of Home Builders named St. Louis the 2nd Most Affordable City.

Best Life Magazine named St. Louis one of 100 Best Places to Raise a Family.

Money Magazine named St. Charles, St. Peters and O’Fallon as some of the 100 Best Places to live.

HomeVestors of America Inc. named St. Louis No. 8 in the nation for Real Estate Investing.  

Pollstar ranked the Pageant #4 on the Top Club Venues in the World.

Pollstar ranked  The Fox Theatre ranks # 11 in the Top 100 Theater Venues in the World.

Pollstar ranks Verizon Wireless Amphitheater # 9 on the list of Top Worldwide Amphitheaters.

Money Magazine ranks Arnold #13 in Most Affordable Communities. 

Parents Magazine names the St. Louis Science Center #5 on the 10 Best Science Centers for Families list.

 

2007

Forbes Magazine named St. Louis the 7th  Most Affordable U.S. Real Estate Market.

Forbes Traveler Magazine named the St. Louis Science Center one of the nations’ Top 25 Most Visited Museums. 

The American Planning Association named the Delmar Loop one of the 10 Great Places in America. 

Parents Magazine named the St. Louis Zoo the #3 Best Zoos for Kids.

 

 

Win Ted Drewes & Cardinals Tickets All Summer Long

You know you’re from St. Louis when. . . 
. . . you think mostaccioli is traditional wedding food. 
. . . you can pronounce the words Gravois, Chouteau & Des Peres.

Share your original ‘you know you’re from St. Louis when’ with us between April 25, 2010 – August 30, 2010 and we may just send you a prize. Someone each week will get to enjoy Ted Drewes and someone each month will be attending a Cardinals game . . . on us. 

Enter in any of the following ways: 
Fan and share at: Facebook.com/DiscoverSTL
Follow and share at: Twitter.com/DiscoverSTLcom
Register (for Property Watch) and share at: DiscoverSTL.com 

Weekly Drawing: Each Monday we’ll draw a winner from the entries received during the last week. Participants may have multiple entries, offering them multiple chances to win. Winner will receive a $10 gift certificate to Ted Drewes. Winners will be notified over email or contacted through Facebook/Twitter and the gifts will be sent to your mailing address. Drawing dates are May 3, May 10, May 17, May 24, May 31, June 7, June 14, June 21, June 28, July 5, July 12, July 19, July 26, August 2 , August 9, August 16, August 23 and August 30.

Monthly Prize Winners: Once a month we’ll award $125 in Cardinals Cash (to purchase the tickets and refreshments of your choice) to ther person that submits our favorite entry. Winners will be notified May 31 , June 30, July 31 and August 31.

Prudential Select Properties employees and sales associates are not eligible.